E66: Matt Edmundson - What to Focus on if You Really Want Your eCommerce Business to Grow

Matt is the CEO of The Jersey Company, a group of health, wellness and beauty companies, and Managing Director of Kurious Digital, an experience-based eCommerce platform. Matt also hosts The eCommerce Podcast where he chats to entrepreneurs and leaders in digital so listeners can take away actionable advice to put into their own eCommerce businesses.   Matt’s been active in the eCommerce space since 2002 and in that time has started a whole host of different eCommerce websites. In this episode, Matt shares what he’s learnt from his extensive experience in running eCommerce businesses and how his lack of fear of failure is what has led to his success today. Matt discusses a business model that any eCommerce store can use to hone in on their core values and in turn grow their business. He’s also super passionate about how the people you employ as a business impacts your performance and explains his system for hiring the right people every time. We also dove into things he’s learnt from hosting his own eCommerce podcast and how he’s implemented them into his business, as well as predicting future trends in the eCommerce space and what store owners should be looking out for in the next couple of years.