EPISODE · Jul 31, 2024 · 1H 25M
E7 HERMAN JAGPAL - SKIP THE BOAT | Mental Health, Building a "Brand" while Creating a Movement
from The Melding Muse Podcast · host The Melding Muse
SKIP THE BOAT is more than just a brand. Since its inception, its mantra has remained constant: to inspire and empower people to chase their dreams. From unmatched underground shows to wearable stories through their garments, SKIPTHEBOAT evolves constantly, and it's becoming a beacon of resistance against mediocrity. Resembling a cult-like dedication, followers of the movement are more than mere customers; they are what carries it forward. My conversation with the visionary Herman Jagpal was both fun and insightful. I eagerly anticipate seeing him take this dream worldwide and ultimately become a household name. 🔥 (2:13) - 🗣️ “Not great adventure ever starts with someone being rational” - Unknown (3:22) - 🚤 Skip The Boat (Origin) (7:21) - 🇳🇿 How the F do you even get people to your shows? NZ is tough. (8:53) - 😠 I annoyed the fuck out of people. (10:22) - 📈 The Tipping Point (12:57) - 👥 The Youth is the Future - STK’s Demographic (14:42) - 🎉 The Events need to be special (16:35) - 🍦 The moment I realised I was creating something special (21:44) - 🤝 Jagermeister Partnership (23:50) - 🎬 We are making a short film (25:39) - 🧘 Our Mantra (27:44) - ⛵ What “Skip The Boat” means (29:11) - ❤️ Do what you love. No matter what. (31:09) - 👥 Brands forget about their communities. Air Walk Example. (32:21) - 🎵 Music Scene in New Zealand (35:15) - 🏎️ The Car Enthusiast Community (37:45) - 👣 STB Team (40:04) - 📖 Storytelling + More (41:43) - ⚽️ Sports Management? Daaam! (43:03) - 🚫 Getting Banned (45:34) - 📱 Social Media, Mental Health (48:58) - 🤝 Treat your community like people (51:03) - 🧠 Mental Health & Donations to charities (55:12) - 🦸♀️ Social Media is simply a fabricated version of reality (56:32) - 💼 “I never treated the brand as a company” (58:12) - 💸 If I had a billion dollars (58:53) - 📖 The most important story told. To date. (1:02:07) - 🏪 Opening a store in Auckland. Economics. (1:05:43) - 🛍️ Design & Customer Experience (1:10:59) - 💭 Brand this & brand that. What is the AVR STB fan feel? (1:12:27) - 🏆 What is success? (1:14:47) - 🎛️ THE SOUNDBOARD Q&A (New Segment) (1:21:31) - ❤️ Herman RECOMMENDS…Books, Music, Films + More. (1:24:55) - 💧🏋️✌🏾 ============================ ABOUT 🫠 THE MELDING MUSE PODCAST 🟢 Melding art & design, music, film, entrepreneurship, fashion, sports, gaming and whatever is in between. We exist to showcase extraordinary people to inspire the next generation of creatives & leaders. These are stories that motivate us to continually challenge ourselves, push boundaries and ultimately reinvent ourselves time and time again. Streaming from the land of the long white cloud - Aotearoa, New Zealand 🇳🇿 🎟️ MERCH OFFICIAL STORE & SITE: 🔗 https://themeldingmuse.co Like this content? 🔴 SUBSCRIBE ON YTFollow us on:Instagram | Tiktok 🎵 Music: Intro [High Ball from Pterror Dak Trill by Nick Maclaren] | Outro [Trippin' feat. Leroy by Unda] A project powered by: 🟩 Neziak Design | http://neziak.design Supported by: 🇲🇽 🌽 http://salsaroha.com ▪️ NZK Creative Collective | https://neziak.co/
What this episode covers
SKIP THE BOAT is more than just a brand. Since its inception, its mantra has remained constant: to inspire and empower people to chase their dreams. From unmatched underground shows to wearable stories through their garments, SKIPTHEBOAT evolves constantly, and it's becoming a beacon of resistance against mediocrity. Resembling a cult-like dedication, followers of the movement are more than mere customers; they are what carries it forward. My conversation with the visionary Herman Jagpal was both fun and insightful. I eagerly anticipate seeing him take this dream worldwide and ultimately become a household name. 🔥 (2:13) - 🗣️ “Not great adventure ever starts with someone being rational” - Unknown (3:22) - 🚤 Skip The Boat (Origin) (7:21) - 🇳🇿 How the F do you even get people to your shows? NZ is tough. (8:53) - 😠 I annoyed the fuck out of people. (10:22) - 📈 The Tipping Point (12:57) - 👥 The Youth is the Future - STK’s Demographic (14:42) - 🎉 The Events need to be special (16:35) - 🍦 The moment I realised I was creating something special (21:44) - 🤝 Jagermeister Partnership (23:50) - 🎬 We are making a short film (25:39) - 🧘 Our Mantra (27:44) - ⛵ What “Skip The Boat” means (29:11) - ❤️ Do what you love. No matter what. (31:09) - 👥 Brands forget about their communities. Air Walk Example. (32:21) - 🎵 Music Scene in New Zealand (35:15) - 🏎️ The Car Enthusiast Community (37:45) - 👣 STB Team (40:04) - 📖 Storytelling + More (41:43) - ⚽️ Sports Management? Daaam! (43:03) - 🚫 Getting Banned (45:34) - 📱 Social Media, Mental Health (48:58) - 🤝 Treat your community like people (51:03) - 🧠 Mental Health & Donations to charities (55:12) - 🦸♀️ Social Media is simply a fabricated version of reality (56:32) - 💼 “I never treated the brand as a company” (58:12) - 💸 If I had a billion dollars (58:53) - 📖 The most important story told. To date. (1:02:07) - 🏪 Opening a store in Auckland. Economics. (1:05:43) - 🛍️ Design & Customer Experience (1:10:59) - 💭 Brand this & brand that. What is the AVR STB fan feel? (1:12:27) - 🏆 What is success? (1:14:47) - 🎛️ THE SOUNDBOARD Q&A (New Segment) (1:21:31) - ❤️ Herman RECOMMENDS…Books, Music, Films + More. (1:24:55) - 💧🏋️✌🏾 ============================ ABOUT 🫠 THE MELDING MUSE PODCAST 🟢 Melding art & design, music, film, entrepreneurship, fashion, sports, gaming and whatever is in between. We exist to showcase extraordinary people to inspire the next generation of creatives & leaders. These are stories that motivate us to continually challenge ourselves, push boundaries and ultimately reinvent ourselves time and time again. Streaming from the land of the long white cloud - Aotearoa, New Zealand 🇳🇿 🎟️ MERCH OFFICIAL STORE & SITE: 🔗 https://themeldingmuse.co Like this content? 🔴 SUBSCRIBE ON YTFollow us on:Instagram | Tiktok 🎵 Music: Intro [High Ball from Pterror Dak Trill by Nick Maclaren] | Outro [Trippin' feat. Leroy by Unda] A project powered by: 🟩 Neziak Design | http://neziak.design Supported by: 🇲🇽 🌽 http://salsaroha.com ▪️ NZK Creative Collective | https://neziak.co/
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E7 HERMAN JAGPAL - SKIP THE BOAT | Mental Health, Building a "Brand" while Creating a Movement
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