E72: David Morneau - Drive Large Scale Brand Awareness With Micro-Influencer Marketing

David Morneau is a Managing Partner at inBeat Agency, a micro-influencer agency who works with 1000s of Instagram and TikTok micro-influencers to help eCommerce stores grow their brands around the world.  In this episode with David, we talk about why you should be stepping into influencer marketing and how you can get started for less than you think, as well as the differences between macro and micro influencers and how to decide which is best suited to your brand.  We also discuss how to find influencers who fit within your niche and how to build an army of perfectly-suited influencers to fuel your online content. David also talks to us about how to use influencer marketing to raise mass awareness of your brand and gives examples of how he’s helped brands grow with their go-to tools at inBeat Agency.  Want to find out how getting started with influencer marketing can be easier than you think? Then listen in as David explains exactly how.