E74: How Marketing Experts Use AI, With Alfred Goldberg

Many business leaders are currently wondering whether artificial intelligence has got real business applications and many others have tried some AI, but not really seeing their teams start using it day to day.   This may lead us to question:   Is this just a fad?  Is AI going to really add value?  Are we missing the big opportunities? How are experts using AI in their businesses?   So I wanted to share some of the practical ways in which AI is already being used by businesses to solve real business problems.    In this episode of De-stress Your Business, I'm absolutely thrilled to be having a chat with Alfred Goldberg, the founder and president of Absolute Marketing Solutions.   Alfred and his team have been at the forefront of digital marketing and technology for about two decades, implementing variety of tools and more recently AI solutions in creative and innovative ways to drive business growth, both for Him and his clients.   He is personally using AI tools daily in his business in loads of different ways. So I reached out to explore some of the practical benefits that he's getting, what the experience has been with his team, and what advice he has for other business leaders.    Helpful resources for today’s episode: https://absolutemarketingsolutions.com/ https://www.linkedin.com/in/alfredgoldberg/ AirManual’s Guide for Business Leaders on How to Use AI and ChatGPT (including a training checklist for your teams): https://airmanual.link/ai/ebook