E79: Don’t Build on Rented Land with Guest Shane Shaps

Send us Fan MailOn this episode of the NerdBrand podcast, we have Shane Shaps as our guest. Shane is the President, Founder, and Community Manager of 520 East Brands, a social media engagement firm.This show focuses on Facebook's recent downtime and why it can be problematic to build your brand presence on “rented land." Other things we discuss are related to ad fatigue and how to keep your digital ads engaging. We also comment on a couple of things Google just updated. Hint: watch those title tags!Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrand.Hear more of the NerdBrand Podcast.