EA004: Selling Architecture as a Product with Karl Daubmann of Blu Homes

Subscribe at iTunes Blu Homes has reinvented residential design with their patented folding prefab construction… offering architecture as a product. Todays guest at The Entrepreneur Architect Podcast is Blu Home’s VP of Design, Karl Daubmann. We talked about Karl’s background, how he landed an architect’s dream job at Blu and their integrated approach to delivering custom prefab modern homes throughout the United States. If you liked Episode 1 with my friend Christopher Pollard, you’re going to love my conversation with Karl. Blu is taking home construction and the business of architecture to the next level. We discussed how Blu is changing the home building industry and what architects can learn from Blu’s success. Topics Discussed in This Episode Roger Williams University Massachusetts Institute of Technology University of Michigan PLY Architecture Integrated design Architecture as product The differences among modular, panelized and Blu’s patented folding designs The birth of Blu Homes in 2008 Founders; Bill Haney, Maura McCarthy and Dennis Michaud CATIA 3D Software Founded by entrepreneurs and developed as a business, rather than an architecture firm Problems with past prefab companies Architects vs. Business Secrets to success for Blu Home The importance of company owned factory and on-staff tradespeople How Blu Homes is funded and future investment Similarities to tech company business structures Prefab developer markets Pricing of typical Blu Homes house Growth of the company The benefit of Blu NOT being a “architecture firm” Tips for architects wanting to explore alternative paths to the traditional firm Links Blu Homes University of Michigan Taubman College School of Architecture + Urban Planning Faculty Directory PLY Architecture Dana Smith of Dadascope Leave a Review for this Episode The Entrepreneur Architect Podcast on iTunes The post EA004: Selling Architecture as a Product with Karl Daubmann of Blu Homes appeared first on EntreArchitect // Small Firm Entrepreneur Architects. Mentioned in this episode:UnstructEmerging