Earning trust as a strategic insights function with Christopher Khoury

Strategic insights only matter when leaders trust them. In this episode of The Curiosity Current, Stephanie and Molly speak with Christopher Khoury, Vice President of Strategic Insights at the American Medical Association, about how credibility is built over time inside complex, highly regulated organizations. Christopher shares how insights teams earn trust by saying yes early, getting close to the business, building strong team chemistry, and using market intelligence to guide leaders through uncertainty rather than chasing shiny ideas.