Easyfitness: Partnergewinnung via Facebook

from Franchise UNIVERSUM - Der Podcast für Systemzentralen · host Steffen Kessler, FranchisePORTAL GmbH

037- Easyfitness setzt seit knapp einem Jahr Facebook in Kombination mit einem Chatbot zur Partnergewinnung ein. Denn sie haben hohe Ziele: "Bis 2020 haben wir 200 Anlagen am Start!". Vorherige eigene Gehversuche auf Facebook erzeugten viele Leads mit schlechter Qualität. Durch unser Facebook-Chatbot-Modul konnte die Qualität der Leads deutlich gesteigert werden. 2018 erhielt Easyfitness auf diese Weise 61 Leads in sieben Monaten. 2019 sind es nach 3,5 Monaten bereits 68 Leads. Mindestens 3 Kandidaten sind aktuell tiefer gehend im Gespräch mit der Systemzentrale. Sebastian Merten von Easyfitness berichtet.

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This episode was published on May 9, 2019.

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