Ecommerce plus Educational Opportunities with Jay Aho of Pet Supplies Plus – IT in the D 527

This week, Bob and Randy were joined by Jay Aho, director of Marketing Technology and eCommerce at Pet Supplies Plus. eCommerce isn't something talked about a lot on this show, so lots of questions were asked. We discussed an upcoming app, what it's like to manage inventory, and how to market to customers. Plus, Jay founded Motor City Scholars, a non-profit that helps Detroit-area youths with the costs associated with attending college or university.