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EEAT & KI: Vertrauen in deine Marke als wichtigste Währung | #130

EPISODE · Feb 18, 2026 · 44 MIN

EEAT & KI: Vertrauen in deine Marke als wichtigste Währung | #130

from punk.tuell: Der Marketing-Podcast für die Zahnarztpraxis · host Klaus Schenkmann, Patrick Neumann, parsmedia Praxismarketing mit ❤️

In dieser Folge sprechen Klaus und Patrick darüber, warum das Framework EEAT (Experience, Expertise, Autorität und Vertrauen) durch den KI-Boom wichtiger denn je geworden ist. Du erfährst, wie du dich von der generischen Inhaltsflut abhebst und warum echte Beweise deiner Erfahrung heute darüber entscheiden, ob Google und KI-Bots dich überhaupt noch empfehlen.

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EEAT & KI: Vertrauen in deine Marke als wichtigste Währung | #130

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