EEC 369: From Startup to Scale Up, with Marc Luanghy

Marc is an award-winning trademark attorney and experienced entrepreneur with over 20 years of launching and scaling businesses. He created the Power Trademark 360, a comprehensive framework that empowers entrepreneurs to leverage trademarks for business growth and sustainability. What are some emerging trends in intellectual property that entrepreneurs should be aware of? How do you see intellectual property intersecting with sustainability and social impact, particularly in the African market? What inspired you to develop the Power Trademark 360, and how does it benefit entrepreneurs? How can a strong IP strategy turn intangible assets into business growth drivers? What are the most common mistakes entrepreneurs make when it comes to protecting their intellectual property? Marc Luanghy Marc is an award-winning trademark attorney and experienced entrepreneur with over 20 years of launching and scaling businesses. Holding a Master's in Entrepreneurship from Cambridge University, he has worked across various industries, including tech, fashion, sports, and health, advising startups and SMEs on brand protection and growth. As a former consultant at WIPO, Marc brings deep expertise in intellectual property strategy, helping businesses avoid legal pitfalls and fortify their brand value. He created the Power Trademark 360, a comprehensive framework that empowers entrepreneurs to leverage trademarks for business growth and sustainability. Excellent Executive Coaching Podcast If you have enjoyed this episode, subscribe to our podcast on iTunes. We would love for you to leave a review. The EEC podcasts are sponsored by MKB Excellent Executive Coaching that helps you get from where you are to where you want to be with customized leadership and coaching development programs. MKB Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself by scheduling a discovery session with Dr. Katrina Burrus, MCC to reach your goals. Your host is Dr. Katrina Burrus, MCC, founder and general manager of Excellent Executive Coaching a company that specializes in leadership development.