Eggs in Multiple Baskets with Mark Simpson

 This week Luke sits down with the founder of Boostly, Mark Simpson to chat about needing to diversifying your portfolio. They talk about Mark growing up in the hospitality industry, how to "compete" with larger companies, and the importance of knowing your guest avatar.    How to connect with Mark: Instagram: @boostly.uk   How to connect with Luke: The Short Term Shop - https://theshorttermshop.com/ Follow us on Instagram  Follow us on TikTok Join the Short Term Shop Facebook group! Check out the Short Term Shop on Youtube   For more information on how to get into short term rentals, read Avery Carl's Book, Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties  - https://amzn.to/3Adg6PA