El diseño emocional como estrategia de negocios

¿Que debemos de tomar en cuenta cuando diseñamos un producto o un servicio? En este episodio Erik Yañez nos habla de un tema que seguramente todos hemos vivido, pero que probablemente muchos de nosotros no estamos conscientes de haberlo experimentado, últimamente vemos cómo las empresas buscan establecer un vínculo afectivo entre la marca y sus consumidores, y esto se logra en gran parte gracias a el diseño emocional.

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This episode was published on November 10, 2022.

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