El Faro | El dato que me faltaba, con David Botello | El caballo de Troya, la estrategia más épica de la historia

En El Faro dedicado a la palabra 'estrategia' David Botello nos habla de la estrategia fallida de Aquiles, del acierto del caballo de Troya y de la que se podría considerar la primera estrategia de márketing. 

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El Faro | El dato que me faltaba, con David Botello | El caballo de Troya, la estrategia más épica de la historia

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This episode is 12 minutes long.

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This episode was published on August 22, 2025.

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