EL PODER DEL MUSIC MARKETING

Publicidad en vídeos musicales El impacto de los videos musicales ha sido realmente potente desde su primera aparición a cargo The Beatles. Conectan con los fans creando en ellos emociones más allá de la propia música. Pero, hay algo más que puede llamar nuestra atención e, incluso, chocarnos en una primera visualización: la invasión de la publicidad de las marcas. Haremos un viaje a través de algunos de los vídeos musicales más importantes de la historia y cómo las marcas aprovechan esta oportunidad tan valiosa para llegar a todos nosotros a través del del ‘product placement’.

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