El poder transformador de tener un PTM

from Capital Emprendedor · host Innovarte

 El propósito de una empresa es su razón de ser, es el sentido profundo de porque hace lo que hace, desde el cual se puede articular el conjunto de sus funciones. Salim (2014) menciona que el PTM en el sentido más simple es un “eslogan altamente ambicioso” que le permite conectar a la empresa con su sentido más profundo y llenar de inspiración a todos los colaboradores. 

Episode metadata supplied by the publisher feed · Published Jan 16, 2019

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El poder transformador de tener un PTM

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