Election Autopsy Part 2: the data

Fiona and Marlene are back for Part 2 of our Election Autopsy series, this week looking at Persuasion UK polling data that reveals what Scottish voters actually care about.  Discover the issues, values, and motivations behind party choices—and what these insights mean for future campaigns and activism. A data-driven follow-up to our Election Autopsy Part 1 reaction episode. Key topics covered: 00:03:05   High level overview 00:06:53   Voter flows between GE2024 and Holyrood 2026 00:12:00   Top issues for voters per party 00:20:48   Key values of different voter groups 00:25:30   Top 10 reasons for voting SNP 00:28:49   Top 10 reasons for voting ReformUK 00:33:46    Top 10 Reasons NOT to vote ReformUK 00:38:09     Yes/No split per party You can find the full polling results here https://persuasionuk.org/research/may-2026-elections you can listen to Part 1 of our Election Autopsy series here: https://www.podbean.com/ew/pb-yyrcq-1ac7405 You can also watch the video version of this episode here:  https://youtu.be/0AXzMmyGBKc?si=Bj-UGRw7pbcpzTSh #holyrood2026 #electionanalysis #scottishindependence The Indypodcasters team produce a NEW podcast episode every Friday search for Scottish Independence Podcasts wherever you get your podcasts.  Remember to like and subscribe! Get in touch: Email:  [email protected]  Bluesky: @scottishindypod Visit our website https://scottishindypod.scot for blogposts, newsletter signup and more episodes Subscribe for free to our Youtube channel @scottishindypodExtra for more of our video footage and clips.  Video premieres most Tuesdays at 8pm We're also on TikTok : scotindypodcasters If you've enjoyed this podcast you might like to buy us a coffee?   https://ko-fi.com/scottishindependencepodcasts or choose us as your Easyfundraising good cause. Music: Inspired by Kevin MacLeod Scottish Independence Podcasts is pro independence but not party political.  Opinions expressed by guests do not necessarily represent our views.