ELECTRO LUX - MURRAY CROW

ELECTROLUX & POWEROPTIMAL ANNOUNCE PIONEERING AFRICAN-BORN SOLAR PV SMART GEYSER SOLUTION This unique smart geyser system transforms the installation, maintenance, energy efficiency, and overall cost of geysers for property developers, insurers, and households. South Africa, March 2022 Electrolux South Africa and PowerOptimal today announced the Elon Smart Water Solution, the world’s first smart geyser with integrated solar PV capability. With improved efficiency, the locally designed solution reduces cost and risk across the entire hot water and services value chain. “We are excited about this new smart and environmentally sensitive water heating solution as we believe it will revolutionise the installation, customer experience, maintenance and cost of geysers for property developers, insurers and households alike. Once the Elon Smart Water Solution is widely implemented in the region, the demand will only grow because businesses and consumers will quickly reap the environmental, maintenance and financial benefits,” said Murray Crow, Managing Director at Electrolux South Africa. He added, “We aim to become a global sustainability leader in our product lines, our company constantly seeks solutions that help shape living for the better. The smart hot water solution exemplifies the Electrolux Group’s ambition to reduce the carbon footprint of our products and our operations overall.” Through its sustainability framework, For the Better 2030, Electrolux is committed to becoming climate neutral across the value chain and globally works at reaching its climate targets. Since 2015, the company has reported a 70% reduction in absolute CO2 emissions from operations. The brand aims to develop products and services that enable people to save energy, water, and resources every day while helping to foster a more circular economy. During Saturday’s Role, radio host Renos Nicos Spanoudes chats to the MD of Electrolux Murray Crow. Listen to the podcast to find out more! For more detailed information on the environmental, financial and risk mitigation benefits of the Elon Smart Water Solution, please visit elonsmartwater.com.