Elevate Classics: Michael Schein on How To Build Hype

from Elevate with Robert Glazer · host Robert Glazer | YAP Media

Michael Schein is a self-described hype artist. He is the founder and president of MicroFame Media, where he’s worked with clients such as eBay, LinkedIn and Citrix. He is also the author of The Hype Handbook, shares 12 secrets for generating and leveraging hype for positive purposes―like legitimate business success, helping people, or effecting positive change in your community. Michael’s writing has been featured in Fortune, Forbes, HuffPost and Psychology Today. Michael joined host Robert Glazer on the Elevate Podcast to talk about how to create hype, how to use propaganda for good, and much more. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode metadata supplied by the publisher feed · Published Dec 7, 2023

Embed this episode

Attribution link and audio player

NOW PLAYING

Elevate Classics: Michael Schein on How To Build Hype

0:00 55:44

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Wild WinsDay Wild WinsDay Pump the hump with WILD WINSday 🐪💪: Your 3-minute weekly video boost for leadership, sales, marketing, and business breakthroughs to WIN the day!

Frequently Asked Questions

How long is this episode of Elevate with Robert Glazer?

This episode is 55 minutes long.

When was this Elevate with Robert Glazer episode published?

This episode was published on December 7, 2023.

Can I download this Elevate with Robert Glazer episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!