Elevate Your Customer Service Game (with Heather Bowers)

“Life is short. In the meantime, your health is, at the end of the day, your health is all you have." - Heather Bowers Differentiating yourself through customer service is a tricky thing: it’s talked about so frequently that it can almost feel outdated focusing so much on the customer experience. But, as my guest Heather Bowers from Lone Star Benefits shared with me this week, it’s still the best way to truly serve your clients in 2024. Heather joined me from literally across the street, and we discussed what it’s like to be a business in Frisco, Texas, a rapidly growing city. Heather and I also discussed what it was like to take over the family business, as Lone Star was actually started by her father. We also discussed how the industry has changed since she took over the business, dealing with compliance, and what future regulation may mean for healthcare. Chapters: 00:00:00 Introducing Heather Bowers 00:12:09 Preserving The Family Business 00:16:18 Differentiating Through ACTUAL Customer Service 00:29:14 Taking Care Of Your Work, Family, and Personal Health 00:34:48 How Do We Get Members To Care About Health? 00:37:47 $10,000 Wellness Prize 00:40:13 Balancing GLP-1 Drugs with Lifestyle Changes 00:46:19 Navigating Compliance 00:53:39 Balancing Health and Passion in Business Key Links for Social: @SelfFunded on YouTube for video versions of the podcast and much more - https://www.youtube.com/@SelfFunded Listen on Spotify - https://open.spotify.com/show/1TjmrMrkIj0qSmlwAIevKA?si=068a389925474f02 Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/self-funded-with-spencer/id1566182286 Follow Spencer on LinkedIn - https://www.linkedin.com/in/spencer-smith-self-funded/ Follow Spencer on Instagram - https://www.instagram.com/selffundedwithspencer/ Key Words: #InsuranceIndustry #ClientRelationships #FriscoTexas #WorkLifeBalance #WellnessPrograms #EmployeeIncentives #WeightLoss #ComplianceRegulations #IndustrySolutions #PassionForWork #LongTermClients #SelfFunded #podcast Insurance Industry, Client Relationships, Frisco Texas, Work Life Balance, Wellness Programs, Employee Incentives, Weight Loss, Compliance Regulations, Industry Solutions. Passion For Work, Long Term Clients, Self Funded, podcast