Elevating Well-Being Through Gaming With Alina Matson

Alina Matson is the Co-founder and CEO of Glossbird, an innovative game studio creating lifestyle-improving games for untapped player markets. She is an award-winning designer, engineer, inventor, and startup consultant with a diverse portfolio ranging from flying cars to the latest VR headset at Metis. In her roles at Glossbird, Alina leads a team dedicated to evoking positive emotions and enhancing well-being through entertainment. With the spirit of a game studio and the efficiency of a tech startup, Glossbird is poised to revolutionize the game industry — redefining the process, player demographics, and creators' diversity. In this episode… In the gaming world, several startup studios have emerged as transformative forces reshaping the industry. A growing trend is the development of video games specifically designed to promote physical fitness and overall health. For aspiring developers and studio owners, what factors can set them apart from the competition? Alina Matson, a seasoned game developer and lifelong gamer, emphasizes that companies like Glossbird stand out by embracing fundamental pillars that serve as the foundation for their game development philosophy. These pillars are carefully crafted to elevate games beyond mere entertainment. Glossbird strongly emphasizes vital objectives, including fostering innovation in wellness, ensuring accessibility for a diverse audience, promoting creative collaboration, and maintaining a player-centric design approach. These guiding principles shape Glossbird's identity and contribute to creating games beyond conventional gaming experiences. Join Lizzie Mintus on today's episode of the Here's Waldo podcast as she interviews Alina Matson, Co-founder and CEO of Glossbird, about well-being in gaming. Alina discusses the inspiration behind Glossbird, highlights the studio's four pillars, shares advice for aspiring developers and studio owners, and offers insight on creating a positive and thoughtful company culture.