ELI - 541 | Solar Pays Off in 3 Years, Then 25 Years Free Power | Anand Jain (Aerem)

In this episode, Priya Ranjan Mohanty speaks with Anand Jain, Founder & CEO of Aerem (meaning 'clean air' in Latin) - a solar-focused FinTech platform making rooftop solar adoption accessible through financing, technology, and an end-to-end ecosystem.Anand, a Yale MBA and former Wall Street investment banker, breaks down a staggering shift: 10 years ago, 70% of energy investment went to coal and gas. Today, 70% goes to solar. Yet India has tapped only 5-7% of its rooftop solar potential. The catch? Lack of financing, fragmented installer ecosystem, and consumer hesitation. Aerem solves this with structured loan products, a curated solar equipment marketplace (SunStore), remote monitoring (AeROC), and training for 2,000+ EPC partners. He also discusses India's dramatic shift from 90% Chinese module imports to 85% domestic manufacturing in just two years.Chapters:00:00 - Introduction00:37 - What is Aerem?01:00 - The Company Name: Clean Air in Latin04:20 - Solar Energy: Current State & Potential05:00 - 70% of Energy Investment Now Goes to Solar09:00 - Solar is 70-80% Cheaper Than Grid Power09:35 - Why Isn't Every Rooftop Solar Yet?10:00 - The Financing Gap Aerem Solves12:50 - 2,000 Projects in 4 Years14:00 - Consumer Hesitation & Technology Maturity16:55 - Standalone Solar vs. Hybrid with Battery21:00 - India's Solar Manufacturing Revolution24:00 - Future of Solar Technology26:40 - Advice for Entrepreneurs29:05 - Closing Remarks---About ELI Podcast:ELI (Entrepreneur's Live Interviews) brings you inspiring stories from India's startup ecosystem. Real founders, real journeys, real insights.Website: https://eli-podcast.com