Elizabell Rivera Marquez, CMO of Dreyer's Grand Ice Cream

Wharton's Barbara Kahn & Dr. Americus Reed speak with Elizabell Rivera Marquez, CMO of Dreyer's Grand Ice Cream, about their marketing strategy for their brands including Häagen-Dazs, Drumstick, and more. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Sep 28, 2023

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Elizabell Rivera Marquez, CMO of Dreyer's Grand Ice Cream

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