Elizabeth Bananuka: Five years of BME PR Pros

Elizabeth Bananuka is founder of BME PR Pros, a platform that she launched five years ago to promote Black and minority ethnic inclusion in the UK PR industry. In conversation with PRovoke Media's Arun Sudhaman, Bananuka discusses the organization's five-year journey — which includes The Blueprinted diversity mark for agencies, and The Xec, the first leadership scheme for UK-based BME PR and comms pros. She also breaks down the challenges and criticism she has faced, and the positives she has taken from the experience.