EPISODE · Sep 17, 2025 · 28 MIN
Email Platform Checklist: How to Choose the Best ESP for Your Small Business
from love, email actually · host Mariangela Ruiz
Choosing an email platform can be confusing -- especially with so many providers claiming the best deliverability, automation, and pricing. In this episode, you’ll learn how to confidently compare top email marketing platforms like Mailchimp, ConvertKit, HubSpot, and Klaviyo using a 7-section checklist that covers everything from ease of use and deliverability to pricing, compliance, and integrations. Whether you’re just starting out or ready to upgrade your ESP, this episode walks you through exactly what to ask before signing a contract. Perfect for small business owners, Etsy or Shopify shop owners, bloggers, and entrepreneurs who want to make the most of their email marketing tools.
Embed this episode
What this episode covers
In this episode, you’ll learn how to evaluate and compare email marketing platforms the smart way. I share a simple 7-part checklist that helps small businesses decide which email service provider (ESP) fits their goals, budget, and workflow.
Ready to play
Email Platform Checklist: How to Choose the Best ESP for Your Small Business
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.