Embedding Sustainability and Circularity With Material Intelligence for Responsible Sourcing in Digital Supply Chains with Veera Johnson, Co-Founder of Circulor

In Latin, the word Circulor means 'to form groups'. Doing business responsibly is now a business imperative and enabling the network effect through sustainable supply chains and circular economy is Circulor's unique mission. In episode 57, host Sheri Hinish (SupplyChainQueen) chats with Veera Johnson - supply chain extraordinaire, woman of many trades including owning a retail operation at 16 + an acting feature in Aladdin, and current co-founder of Circulor. We explore why sustainable benefits in supply chains have historically been consequential, not intentional. Veera urges that traceability at scale - including digital identity and the tracking of physical material composition - is available now to enable 2nd and 3rd use, in a reuse, circular economy. Traceability-as-a-Service, to verify responsible sourcing, and to underpin effective reverse supply chain infrastructure is unpacked, including the parts of OEM's supply chains that most currently have little real visibility into. Within mapped supply chains, Veera shares how she has proved responsible sourcing in mining cobalt and 28 other raw materials including green steel in battery production in engagement with Volvo and Polestar. Lastly, with a breadth of experience, Veera shares hard-earned lessons that patience, creating the space for change, and self care are critical to success. To learn more about Veera and Circulor, visit https://www.circulor.com/ and connect on LinkedIn https://www.linkedin.com/in/veera-johnson-3830271/ To learn more about the Supply Chain Revolution, visit SupplyChainQueen.com ​