Embrace failure, the art of pivoting | Founder and CEO of Management Plus Enterprises - Leonard Armato

from Elevation Nation · host Sam Panitch & Parker Yablon

Elevator no. 174: Leonard Armato created the Shaq brand for Shaquille O'Neal and the Golden Boy brand for Oscar De La Hoya and the AVP Pro Beach Volleyball Tour. He is the founder and CEO of Management Plus Enterprises (MPE), was the CMO of Skechers; President of Skechers Fitness; CEO of the AVP Pro Beach VB Tour; and regularly advises C-Suite executive on their brand and Web3 strategies. He is featured in the “30 for 30” ESPN documentary: “This Magic Moment” and the HBO "Shaq" documentary. He is also the contributing writer for Forbes.03:18 - The Power of Personal Culture and Branding07:18 - The Four P's: Play, Purpose, Potential, and Pay12:55 - Embracing Failure and the Art of Pivoting23:26 - The Rise of Women's Sports and the Potential of Volleyball26:33 - Upcoming Projects and Conclusion

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Embrace failure, the art of pivoting | Founder and CEO of Management Plus Enterprises - Leonard Armato

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