Emily Sheridan on Agile Marketing Transformation at Noodles & Company

In this episode of the Modern Marketing Podcast, hosts Melissa Reeve and Jim Ewel from Agile Marketing Alliance speak with Emily Sheridan, the Senior Marketing Operations and Creative Manager at Noodles & Company. Emily discusses her journey into Agile marketing, the importance of focusing on value and mindset, and the impact it has had on her team's productivity. She highlights the successful implementation of pilot projects, the significance of retrospectives, overcoming roadblocks, and the integration of Agile methodologies with external agencies. Metrics showcasing their improvement in time to market and collaboration are also shared, providing valuable insights for teams considering Agile practices. 00:00 Introduction to the Modern Marketing Podcast 00:21 Guest Introduction: Emily Sheridan from Noodles Company 00:42 Emily's Journey to Agile Marketing 01:53 Starting Agile at Noodles Company 05:22 Pilot Program Success: National Dessert Day 07:03 Wins and Learnings from Agile Implementation 09:34 Challenges and Roadblocks in Agile Adoption 12:52 Metrics and Results of Agile Practices 15:11 Future Plans and Integrating External Agencies 17:49 Conclusion and Final Thoughts   Join the Agile Marketing Alliance at: http://www.agilemarketingalliance.com