Emma Jamieson on Embracing New Marketing Channels

Emma Jamieson is a freelancer marketing and social media consultant specialising in film, creative arts and hospitality. Emma has been a marketeer for over 12 years, working across both hospitality and tourism, luxury brands and entertainments sectors for PR agency PRCo, PPHE Hotel Group, Merlin Entertainments amongst others. Since 2020 Emma has pivoted to film - as a self-confessed lifelong movie-nerd, bringing her knowledge, experience and fresh ideas to the industry and starting her own freelance consultancy full-time in 2022. She is Head of Marketing for the UK-wide French Film Festival and for the past year she has worked with Cinetopia growing their social media presence and brand awareness. Cinetopia is a Scotland-based film hub and production company, providing events and spaces where people can be inspired and engaged in film and filmmaking through public-facing film screenings and festivals, workshops, masterclasses and networking events. An early adopter of digital, starting her first blog on Livejournal back in '99, Emma has applied digital marketing and social media skills to bring brands up to speed and help them embrace new technologies in each of her roles. With her consultancy, she now hopes to help smaller film projects and film-related businesses get the marketing support and training they need to promote their work and generate audiences On the side, Emma runs Dolly Shots, an Etsy store selling illustrated, movie-themed greeting cards and prints. You can find Emmma Emma at www.emmajmarketing.com and @emmajmarketing on social media.