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EPISODE · Nov 26, 2022 · 27 MIN

Emma Stratton: Winning With Positioning and Messaging

from Healthy Competition: Product Marketing | Competitive Intelligence | Strategy · host Andy McCotter-Bicknell

Emma Stratton is the founder of Punchy, a consulting and training firm that helps B2B tech companies tell stories that stick, stand out in the crowd, and sell more. In our conversation, we talked about how she got her consulting business started, her favorite messaging frameworks, and how she evaluates competitive landscapes to help her clients differentiate.  Follow Emma: LinkedIn Check out Punchy: Website Continue the conversation with me: LinkedIn | TikTok | Twitter  This episode is brought to you by The Competitive Playbook (hey, that's me! 😀) The Competitive Playbook has helped 150+ founders, product marketers, and enablement professionals build or optimize their Competitive Intel programs. Learn more about why folks from Slack, Metadata, Zendesk, Highspot, and more are using the course to build healthy competitive programs at competitiveplaybook.com.

Episode metadata supplied by the publisher feed · Published Nov 26, 2022

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Emma Stratton: Winning With Positioning and Messaging

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