Emotive Founder and CEO Simon Joyce Talks Audience First, Creative Environments and Leadership Lessons!

On this episode of The Marketing Show we have the privilege to interview Simon Joyce, the Founder and CEO of Emotive, one of Australia's leading integrated creative agencies. With a client list that includes Google, Audible, SportsBet, Optus, Hello Fresh and the Australian Turf Club, Simon and his team have been busy turning out memorable pieces of creative that are entertainment led and audience first. We dive into the core ideas that underpin Emotive's value proposition, Simon's personal journey to found his business as well as some of his key learnings in leadership. Simon also talks about the influence of the book Creativity Inc by Ed Catmull, as well as the theories from The Science of Sharing by Professor Karen Nielsen Field - Check out one of her videos. We hope you enjoy our interview with Simon as much as we did. As always, if you like this episode, please leave us a review and a 5 star rating on Apple Podcasts.