Empowering Employee Voices: Mastering Video Content Creation With Rob Glass From Make Great Video
An episode of the B2B Social Growth: Presented By Tribal Impact podcast, hosted by Tribal Impact, titled "Empowering Employee Voices: Mastering Video Content Creation With Rob Glass From Make Great Video" was published on July 3, 2024 and runs 47 minutes.
July 3, 2024 ·47m · B2B Social Growth: Presented By Tribal Impact
Summary
As an employee advocacy program leader, you’ll be familiar with the challenges of encouraging your employees to create video content. However, with 87% of marketers saying video helps them generate leads and increase sales (Wyzowl), it’s time to teach them. Join Tribal Impact's Sarah Goodall and Rob Glass from ‘Make Great Video’. Rob was trained as a Video Journalist by the BBC, trained BBC other employees and now helps teams create authentic, change-making video content with their sma...
Episode Description
As an employee advocacy program leader, you’ll be familiar with the challenges of encouraging your employees to create video content. However, with 87% of marketers saying video helps them generate leads and increase sales (Wyzowl), it’s time to teach them.
Join Tribal Impact's Sarah Goodall and Rob Glass from ‘Make Great Video’. Rob was trained as a Video Journalist by the BBC, trained BBC other employees and now helps teams create authentic, change-making video content with their smartphones.
Over the past decade Rob has worked with teams around the world like Deloitte and Siemens, and, along with partners such as LinkedIn Learning, has trained over 80,000 students.
Amongst other things we’ll be covering;
- The characteristics of a successful video content creator
- Magical success stories
- Useful kit and editing apps
- The most important aspect to consider when making a video (and three ways to support this)