Empowering Franchisees and Employees with Doug Willmarth

Send us Fan MailFew people understand the art of blending people and technology in fast-casual dining like today’s guest, Doug Willmarth. As the President of MOOYAH Burgers, Fries & Shakes and a seasoned leader with experience at brands like Mongolian Concepts and Pizza Hut, Doug brings a wealth of knowledge that we were excited to explore in this episode!In this episode, Zack and Doug discuss:Why hospitality is still the most important aspect of guest experience, even in a tech-driven worldHow empowering employees to "own" their restaurant can dramatically improve both operations and guest relationshipsThe benefits of leading from the side and supporting franchisees, rather than dictating operations from the top downHow MOOYAH is leveraging guest feedback through platforms like Ovation to ensure consistent service and satisfactionThe role of innovation and technology in enhancing, not replacing, human connectionsWe hope you enjoy this episode with Doug Willmarth, an incredible leader who is paving the way for a people-first approach in fast-casual dining.Thanks, Doug!