ENCORE: Charging Premium Prices For Your Online Course (Money Blocks + Fears) episode artwork

EPISODE · Dec 18, 2025 · 32 MIN

ENCORE: Charging Premium Prices For Your Online Course (Money Blocks + Fears)

from Selling the Couch

Today’s show is a coaching call about online courses and the imposter syndrome that sneaks in with fear and doubt. Join us to learn more!Our Featured Guest for today’s coaching call:Nikki Sewell, LCSWNikki was ready to get her pilot students into her course, but she has encountered a lot of fear around charging her worth for her grief course for therapists. Nikki built a successful private practice focusing on the niche of grief counseling, motivated by losing her father to suicide during her grad school years and suddenly losing her husband at age 41 back in 2013. Join the coaching call with Nikki and Melvin!Nikki SewellYou’ll Learn:● How Nikki found her niche in grief counseling with widows, suicide survivors, and orphaned adults● Why Nikki views her grief counseling work as something beautiful that empowers people to see “what’s lost, what’s left, and what’s possible”● How Nikki decided to create her online course to help other grief and trauma therapists● Why the best online courses combine clinical training with personal experience–like Nikki is doing● How money blocks, shame, and internal voices get in the way to create imposter syndrome for Nikki● The new perspective: Nikki’s course is helping clinicians to become better clinicians, help their clients more fully, and become better business owners (who make more money)● Why we struggle with shame in charging what we are worth because we are a “helping profession”● How Nikki can implement the same steps in charging for her online course that she employed in establishing her private practice● How to take a “ladder view” of our expertise and experience, realizing that there are always people on lower rungs who need your help● Why it’s better to take the tortoise approach and pace yourself in launching a courseResources:Want to launch your online course?Check out our new membership site that’s launching in January! Find out more and join us in Haven here.Mentioned in this episode:Try Alma!Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice. With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients. You support your clients. Alma supports you. Learn more at sellingthecouch.com/alma and get 2 months FREE—an exclusive offer for STC listeners.

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ENCORE: Charging Premium Prices For Your Online Course (Money Blocks + Fears)

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This episode is 32 minutes long.

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This episode was published on December 18, 2025.

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Today’s show is a coaching call about online courses and the imposter syndrome that sneaks in with fear and doubt. Join us to learn more!Our Featured Guest for today’s coaching call:Nikki Sewell, LCSWNikki was ready to get her pilot students into...

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