Encore Episode: How Authenticity Can Help You Attract Your Tribe, Find Your Target Market, and Add Passion to the Bottom Line

Having grown Fulcrum Financial Group over the last 26 years, founder Sarah Carlson is an established CERTIFIED FINANCIAL PLANNER™ professional, Chartered Life Underwriter®, and Chartered Financial Consultant®. In her recent book, Facing Financial Fears: 8 Steps to Financial Freedom for Women, Sarah steps up to empower others to move from fear to joy with money by helping them discover and love themselves. The end goal: to not only live wealthy but wellness wealthy in their own unique way.   Tune in as we chat with Sarah about how to energize your work by leveraging your personal connections in the industry, finding better fit clients by being authentic in your marketing and actions, the importance of meeting clients at their emotional needs, and more!