Engaging Gen Z - Crafting a New Era of Digital Banking

What this episode covers

With their unique preferences, behaviors, and technological fluency, Gen Z and younger consumers are reshaping the landscape of banking products, channels, and engagement strategies. With this in mind, how do banks connect with and build loyalty among the emerging Gen Z demographic. What technologies, products and messaging matters? Joining us on the Banking Transformed podcast is a true expert in the field, Brendan Coughlin, Vice Chairman and Head of Consumer Banking at Citizens. Brendan has extensive experience in navigating these dynamic shifts, providing invaluable insights into this very demanding segment of the population.

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Frequently Asked Questions

How long is this episode of Banking Transformed with Jim Marous?

This episode is 43 minutes long.

When was this Banking Transformed with Jim Marous episode published?

This episode was published on September 19, 2023.

What is this episode about?

With their unique preferences, behaviors, and technological fluency, Gen Z and younger consumers are reshaping the landscape of banking products, channels, and engagement strategies. With this in mind, how do banks connect with and build loyalty...

Can I download this Banking Transformed with Jim Marous episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.