Enterprising Equality - Building Fairer Futures Through Business with Professor Monder

Starting a business can change lives. It can mean freedom, security, and the chance to shape your own future. But let’s be honest - if you’re from a racially marginalised community, there are still barriers stacked against you that hard work alone won’t fix. That’s why I’m so glad to be speaking with Professor Monder Ram OBE, director of the Centre for Research in Ethnic Minority Entrepreneurship at Aston University. Monder has spent decades making sure these stories are heard and acted on, and in this conversation we get into what’s really going on, what needs to change, and the opportunities we’re missing if we don’t take inclusive entrepreneurship seriously.Highlights:(07:15) Why CREME is different from other research centres(15:40) The £75 billion opportunity for the UK(22:10) Three big barriers: money, markets, management(34:00) Business as a progressive force against toxic politics(44:20) Shifting the narrative from deficit to assetFind out more:Aston University CREME institute The Time to Change Report: A Blueprint for Advancing the UK’s Ethnic Minority Businesses, commissioned by NatWest Group https://www.aston.ac.uk/research/bss/abs/centres-hubs/creme/time-to-changeConnect with us here:Website: https://aurorawellnessgroup.co.uk/Ngozi: https://www.linkedin.com/in/ngozi-weller-aurora/Obehi: https://www.linkedin.com/in/obehi-alofoje-psychologist-aurora/Aurora Company Profile 2025Book a Call here: https://aurorawellnessgroup.co.uk/#book-meeting