Entrepreneurism is the most beautiful paint brush one can have

Kendra talks to entrepreneur, investor and business partner, Moj Mahdara (@moj) about her COVID pivot, personal value proposition and the future of the industry. Moj is recognized as an expert in beauty, wellness and CPG (specifically consumerism and culture), and she is the  Co-Founder of Beautycon--a globally-recognized one-of-a-kind festival for content creators, celebrities, fans, and brands. She drove the brand vision for Beautycon and its growth initiatives, including a global footprint that spanned strategic media partnerships, content development, market intelligence, and e-commerce.  Moj is an accomplished speaker, business figure and an active investor with international recognition for her expertise in Gen Z and Millennial consumer profiles and behaviors. She has been named to multiple lists over the years, including Cosmopolitan and Marie Claire magazine; Fast Company’s “Most Creative People” list, The Hollywood Reporter’s “Top 25 Most Powerful Digital Players,” Women’s Wear Daily’s “Digital Power Posse” list and Variety’s “Digital Entertainment Execs to Watch.” In addition to her many accolades, Moj is regarded as a senior leader who has always centered, culture, creativity and inclusive community.See omnystudio.com/listener for privacy information.