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EPISODE · May 23, 2025 · 13 MIN

Entrepreneurs and Business Textbook from Age 13 Year Olds

from Marketing Talks · host Catherine and Tom

This review explores a novel titled "Thirteen Year Olds' Business Textbook," which presents business fundamentals through a fictional narrative. The story centers on a middle school student who forms a company with classmates, learning about entrepreneurship, marketing, and management by engaging in real-world business ventures. The review highlights how the book, while aimed at younger readers, offers valuable insights for business professionals as well, emphasizing key concepts like identifying value, developing sustainable business models, and viewing one's own life as a form of management. The reviewers praise the book's structure, which combines an engaging story with practical business explanations.

Episode metadata supplied by the publisher feed · Published May 23, 2025

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