Entrepreneurship 101 in its first season, features Ian Chamandy talking about about helping over 400 CEOs transition from traditional management to the focus.

Ian Chamandy Co-founder and Chief Purpose Officer at PurposeU, Co-founder, Blueprint Business Architecture – Life gets better with purpose! Over the last 20 years, Ian has helped more than 400 organizations define their purpose and become consistently uniquely remarkable through his proprietary Blueprint process. "Blueprinting" defines an organization's purpose – in 7 words or less – and uses it to design how it will operate and communicate. Ian has adapted this process for individuals so they can create a personal Blueprint for a happy, productive, self-directed and purpose-driven life. He is also an author, speaker and coach, as well as a contributor to a nationally broadcast TV station. He co-wrote the book "Why should I choose you?: Answering the most important question in business in seven words or less", published by HarperCollins. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.