EPISODE · Nov 26, 2024 · 3 MIN
Entry 29: 5 years investment in SEO, now a Hubspot competitor
from Diary of a first-time CMO volume 2 · host Cognism
When others zig, you should zag. Cognism’s SEO strategy has always looked at the long game, focusing on quality - and not on programmatic SEO. Despite a lot of advisors telling us otherwise. This approach has resulted in a website that competes along with the likes of Hubspot.
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Entry 29: 5 years investment in SEO, now a Hubspot competitor
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