Ep. 013: Vanity Versus Value & Prioritizing the Metrics That Matter episode artwork

EPISODE · Jun 3, 2024 · 18 MIN

Ep. 013: Vanity Versus Value & Prioritizing the Metrics That Matter

from The Good Press Pod · host Lindsey Habenicht

Ready to elevate your influence, amplify your impact, and get Good Press for your good work? You’ve come to the right place. Welcome to The Good Press Pod, your purpose-driven PR podcast. Every Monday, join your host and founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Good Press,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Lindsey Habenicht, as she shares tactical public relations tools to help entrepreneurs tell their stories, grow their business, and make a meaningful difference. Many business owners focus heavily on social media metrics like likes and followers, but true success lies in understanding how these engagements convert to real, tangible results. In this episode, Lindsey discusses the importance of pairing vanity with value, recognizing key performance indicators, and ensuring your marketing strategy emphasizes meaningful engagement and conversion. Ready to dive in? Here’s a peek at what’s in the episode: [00:04:33] - Discover how to prioritize value over vanity in your social media strategy for better results. [00:06:16] - Learn how to effectively prioritize value metrics to drive business growth. [00:10:59] - Understand how to incorporate call to action for marketing success. [00:16:08] - Recognize easy ways to ensure your marketing strategy prioritizes value and cohesiveness, and when to beware of vanity metrics driving strategy. [00:17:24] - Learn how to create a consistent messaging strategy that centers its focus on strong customer relationships that drive engagement. Grab your notepad and join us for The Good Press Pod!  ### Say hi! DM us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and share your favorite moments from this episode so we can connect!  Love The Good Press Pod? Please follow and consider rating the show and leaving a review to help us move forward and create more meaningful content for you! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Download our FREE Good Press Social Impact PR Playbook ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to start your impact-focused PR strategy today. Get the latest and greatest from The Good Press Pod straight to your inbox. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Interested in working with the Good Press team in 2024? Check out our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠client interest form.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Host, Lindsey: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Good Press on Socials: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This podcast is an MHH Media production. Get to know ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MHH Media!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want more fun marketing content? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Check out the Marketing Happy Hour podcast.⁠

Ready to elevate your influence, amplify your impact, and get Good Press for your good work? You’ve come to the right place. Welcome to The Good Press Pod, your purpose-driven PR podcast. Every Monday, join your host and founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Good Press,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Lindsey Habenicht, as she shares tactical public relations tools to help entrepreneurs tell their stories, grow their business, and make a meaningful difference. Many business owners focus heavily on social media metrics like likes and followers, but true success lies in understanding how these engagements convert to real, tangible results. In this episode, Lindsey discusses the importance of pairing vanity with value, recognizing key performance indicators, and ensuring your marketing strategy emphasizes meaningful engagement and conversion. Ready to dive in? Here’s a peek at what’s in the episode: [00:04:33] - Discover how to prioritize value over vanity in your social media strategy for better results. [00:06:16] - Learn how to effectively prioritize value metrics to drive business growth. [00:10:59] - Understand how to incorporate call to action for marketing success. [00:16:08] - Recognize easy ways to ensure your marketing strategy prioritizes value and cohesiveness, and when to beware of vanity metrics driving strategy. [00:17:24] - Learn how to create a consistent messaging strategy that centers its focus on strong customer relationships that drive engagement. Grab your notepad and join us for The Good Press Pod!  ### Say hi! DM us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and share your favorite moments from this episode so we can connect!  Love The Good Press Pod? Please follow and consider rating the show and leaving a review to help us move forward and create more meaningful content for you! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Download our FREE Good Press Social Impact PR Playbook ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to start your impact-focused PR strategy today. Get the latest and greatest from The Good Press Pod straight to your inbox. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Interested in working with the Good Press team in 2024? Check out our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠client interest form.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Host, Lindsey: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Good Press on Socials: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This podcast is an MHH Media production. Get to know ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MHH Media!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want more fun marketing content? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Check out the Marketing Happy Hour podcast.⁠

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Ep. 013: Vanity Versus Value & Prioritizing the Metrics That Matter

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Ready to elevate your influence, amplify your impact, and get Good Press for your good work? You’ve come to the right place. Welcome to The Good Press Pod, your purpose-driven PR podcast. Every Monday, join your host and founder of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Good...

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