EP 02: Community Involvement & Invisible ROI with Kent Runyon

Novus Detox runs a 60-bed detox that turns over every patient every 7 days. Connecting with new patients to keep their census up is important and Novus has been successful doing so purely with PPO policies and cash pay for over 10 years. In this episode, Kent Runyon, the VP of Community Relations discusses how their community involvement and engagement strategy leads to the invisible ROI behind their success.