EPISODE · Aug 27, 2024 · 19 MIN
Ep 028: How to Create a Good Lead Magnet
from Chaos to Conversions: A Podcast on Launching and Email Marketing · host Melanie Battistelli, OBM and Branda Villacob, Copywriter
In this episode, Branda dives into the world of lead magnets, spilling the tea on what makes them bomb AF or a total dumpster fire, and offers tips to create valuable opt-ins that will impress new subscribers. She also discusses the importance of a solid welcome sequence, a compelling landing page, and choosing the right format for your lead magnet. Whether you're new to creating opt-ins or looking to improve your existing ones, this episode will help you build trust and credibility with your audience from the very start.Tune in as Branda discusses:Key differences between good and bad lead magnets.Building trust and credibility through lead magnets.Evaluating and updating existing lead magnets.Creating a Bomb AF Lead Magnet:https://therelevantcolletive.ck.page/8f0c03aaec________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective
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Ep 028: How to Create a Good Lead Magnet
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