Ep 067: When to Revamp vs. Rewrite Your Copy

In this episode, Branda discusses the decision-making process between revamping and rewriting copy for websites, sales pages, email sequences, and more. She provides guidelines on when to choose each option based on factors like time, money, and the impact on conversions. Ultimately, it’s about understanding the current state of your offer, audience, and market conditions so you can make the best copy adjustments.Tune in as Branda Discusses:Deciding between rewriting and revamping is nuancedTime and money are big factors when deciding on a revamp vs. rewriteMarket research is going to make your decision a lot easierConversions arent the only thing you’ll want to analyzeMentioned in the Episode:The Copy Huddle Membership: https://www.therelevantcollective.com/the-copy-huddleLaunch Copy Packages: https://www.therelevantcollective.com/launch-copy Email Sequence Packages: https://www.therelevantcollective.com/copywriting-services ________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective