EPISODE · Jun 17, 2025 · 26 MIN
Ep 070: How to Interpret Your Email Data
from Chaos to Conversions: A Podcast on Launching and Email Marketing · host Melanie Battistelli, OBM and Branda Villacob, Copywriter
In this episode, Branda talks about going beyond looking at email metrics and actually interpreting them. She will talk you through interpreting open rates, click rates, and conversion rates. The episode covers how to interpret these metrics to make informed decisions about email content and strategy, which helps you improve email engagement and performance.Tune in as Branda Discusses:How to go beyond looking at email metricsHow to interpret and analyze your open rates, click rates, and conversionThe questions to ask yourself as you analyzeMentioned in the Episode:Get $50 off your first month or quarter in the Copy Huddle with code PODCAST: https://www.therelevantcollective.com/the-copy-huddle ________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective
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What this episode covers
In this episode, Branda talks about going beyond looking at email metrics and actually interpreting them. She will talk you through interpreting open rates, click rates, and conversion rates. The episode covers how to interpret these metrics to make informed decisions about email content and strategy, which helps you improve email engagement and performance. Tune in as Branda Discusses: How to go beyond looking at email metricsHow to interpret and analyze your open rates, click rates, and con...
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Ep 070: How to Interpret Your Email Data
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