Ep 074: Am I Giving Too Much Away?

In this episode, Branda and Melanie talk about the fine line between providing value through free content and the risk of over-delivering, which can lead to low conversion rates. They explore the importance of connecting freebies to paid offers, focusing on the 'why' and 'what' rather than the 'how'. They’re sharing signs of over-delivery, effective strategies for creating freebies, and self-auditing techniques to make sure your content remains actionable without overwhelming your audience.Tune in as Melanie and Branda Discuss:The fine line between over-delivering and providing valueHow over-delivering can hurt your conversion ratesHow to self-audit your freebiesHow to find the right balance with your freebiesMentioned in the Episode:The Launch Reno: https://bit.ly/launchreno Connect with Melanie and Branda:Connect with Melanie on Instagram @duxburydigitalConnect with Branda on Instagram @therelevantcollective________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective