Ep# 075: Instagram Psychology + Strategy for Your Business with Shannon Lutz, Part 2

This episode is part two of a three-part series with the lovely creator of The Social Bungalow, Shannon Lutz. Last week Shannon and I dove into how to create magnetic and high converting content. Basically the key to your success.  Today we are getting deep into the nitty gritty of Instagram...ever heard of it?? Specifically: how to leverage Instagram stories, the tried and true methods to connect more deeply with your ideal customer and make it more likely that they'll want to work with you. We’re talking about everything from hashtags to collaboration strategies along with all the IG marketing strategies you need to boost your engagement, feel confident in how you're growing your business and, most importantly, the fundamental strategies that never change. If you're doing these things through and through, even when algorithms change, you are going to be growing a very strong business utilizing this platform.  We chat about: The foundational concepts of Instagram The ideal number of IG stories Variety in story content What's up with highlights? Creating an impactful IG bio Hashtag tips Generating engagement SHOWNOTES: www.elizabethhartke.com/podcast/075