Ep 076: Crafting a Launch Sequence episode artwork

EPISODE · Jul 29, 2025 · 23 MIN

Ep 076: Crafting a Launch Sequence

from Chaos to Conversions: A Podcast on Launching and Email Marketing · host Melanie Battistelli, OBM and Branda Villacob, Copywriter

What kind of emails should you include in your launch sequence? Branda talks about five different launch emails that reach all types of buyers, for those who want the data to those who connect with stories. She also digs into the importance of pre-launch, and how warming your audience and conducting marketing research will ensure the most success with your launch.Tune in as Branda Discusses:The importance of pre-launch and warming up your audienceWhy market research is so important and how to collect itThe five types of emails to include in your launch sequenceHow to keep your launch copy from feeling sleezyMentioned in the Episode:Explore Branda’s Launch Copy Packages: https://www.therelevantcollective.com/launch-copy Ep 4 Mastering Market Research: https://chaostoconversions.buzzsprout.com/2305929/episodes/14670261-ep-004-mastering-market-research-for-online-success Ep 60 The Art of the Pre-Launch Waitlist: https://chaostoconversions.buzzsprout.com/2305929/episodes/16879937-ep-060-the-art-of-the-pre-launch-waitlist ________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective

What kind of emails should you include in your launch sequence? Branda talks about five different launch emails that reach all types of buyers, for those who want the data to those who connect with stories. She also digs into the importance of pre-launch, and how warming your audience and conducting marketing research will ensure the most success with your launch. Tune in as Branda Discusses: The importance of pre-launch and warming up your audienceWhy market research is so important and how ...

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Ep 076: Crafting a Launch Sequence

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This episode is 23 minutes long.

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This episode was published on July 29, 2025.

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What kind of emails should you include in your launch sequence? Branda talks about five different launch emails that reach all types of buyers, for those who want the data to those who connect with stories. She also digs into the importance of...

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