Ep 08: Alexandra Tachalova - The Power of Link Building for eCommerce

Alexandra Tachalova is a passionate and knowledgeable marketer, who has worked as the Director of Marketing for SEM Rush, has her own marketing agency and events company. She specialises in PR, content marketing, link building and outreach.  She speaks at all the best marketing expos worldwide, from Digital Olympus to Brighton SEO.  This podcast discusses how businesses can use link building to really excel their website higher on the search engine. Quick wins for eCommerce stores during COVID-19, how to optimise out of stock product pages, ranking factors eCommerce stores need to focus on. She stresses the power of link building and shares some of the best strategies she uses to gain maximum exposure.  She shares her opinion of the future of SEO, the importance of targeting the right keywords and the importance of abolishing under-performing web pages. The best training courses and tools for SEO.